Tech Alum added in Athletics Marketing and Corporate Sales Office
By Jocelyn VerVelde, TTU Sports Information Coordinator
COOKEVILLE, Tenn. – The Tennessee Tech Athletics Marketing and Corporate Sales staff has added TTU alumna Allison Boshears in the position of marketing and promotions coordinator.
Boshears graduated from Tennessee Tech this past May, earning a Bachelor of Arts in Communications. While at TTU, Boshears served as writer for the TTU Oracle, the student newspaper. She also founded and served as president for the Public Relations Club, where she helped the growth of the local chapter of the Public Relations Student Society of America (PRSSA). As a member of Phi Mu Sorority, Boshears acted as the recruitment coordinator.
“I went to Tech for four years and had such a great experience,” Boshears said. “I am so thankful for the opportunity to be able to give back to the university.”
At Tech, Boshears will be working with Director of Corporate Sales and Marketing Leveda Dexter to help maintain and secure new sponsorship agreements. She will also coordinate efforts to increase the corporate sales program, including arena and stadium signage, program advertising, game and website sponsorships, as well as special event sponsorship opportunities.
“I am thrilled to have Allison on our athletic marketing staff,” Dexter said. “She brings a lot of enthusiasm and energy to the department. Allison is a recent alumnus of Tennessee Tech, and her passion for her alma mater and the athletics department runs deep. I am confident she is going to make great things happen for us.”
The Oak Ridge, Tenn., native has worked in the public relations field as she served as an intern for M Public Relations in Santa Rosa Beach, Fla., representing nine different businesses, and helping control their social media platforms. She also most recently worked for Bluewater Pirates out of Knoxville, Tenn., as a public relations advisor. She collaborated with business owners on publications, branding public relations plans and overall business planning. She also helped control social media and all publications for Bluewater Pirates clients.
The daughter of Cindy and Garvon Boshears, Allison currently resides in Cookeville with her toy poodle, Lil Wayne.
If interested in sponsorship opportunities, please call Allison at 931-372-3861.